Simple pricing, priced in AED
You pay per user, per month, in dirhams. There is no setup fee and no minimum term, so the bill moves with your team in both directions.
Plans and prices
Starter
per user / month
For small teams that need leads, a pipeline and proper VAT invoices.
- Leads, contacts & pipeline
- Quotes & VAT tax invoices
- Tasks & reminders
- Email templates
- Standard reports
- Email support
Growth
per user / month
For teams selling from ads and WhatsApp who want the follow-up automated.
- Everything in Starter
- WhatsApp shared inbox
- Meta, Google & TikTok lead sync
- Workflow automation
- Lead scoring & duplicate checks
- Projects, contracts & timesheets
- QuickBooks & Zoho Books sync
- Priority WhatsApp support
Enterprise
volume pricing
For larger teams that want the accounting and operations side too.
- Everything in Growth
- Accounting & VAT returns
- Inventory, assets & logistics
- API access & webhooks
- Custom roles & audit trail
- Data migration & onboarding
- Dedicated account manager & SLA
Billed in AED, excluding 5% VAT. The figure above is the starting rate; what you actually pay depends on the number of users and which modules you take, and we confirm it on the demo. Annual billing is available if you prefer one invoice.
Questions on pricing? Chat on WhatsAppWhat's included
| Feature | Starter | Growth | Enterprise |
|---|---|---|---|
| Leads, contacts & pipeline | |||
| Quotes & VAT tax invoices | |||
| Tasks & reminders | |||
| Standard reports | |||
| WhatsApp shared inbox | |||
| Meta, Google & TikTok lead sync | |||
| Workflow automation | |||
| Lead scoring & duplicate checks | |||
| Projects, contracts & timesheets | |||
| QuickBooks & Zoho Books sync | |||
| Accounting & VAT returns | |||
| Inventory, assets & logistics | |||
| API access & webhooks | |||
| Dedicated account manager & SLA |
Common pricing questions
Usually about a week. We import your contacts, leads and open deals from spreadsheets or your current CRM, connect WhatsApp and your ad accounts, set up your pipeline stages and walk the team through it. If your setup is more complicated we will tell you on the demo rather than after you have signed.
Yes, and migration is included. Send us an export from your current system and we map it into Lifeguard CRM, including custom fields. You review it before the team switches over.
Data is encrypted in transit, and access is role-based, so you decide who can see prices, export contacts or delete records. Every change is logged in the audit trail. If you have specific data-residency requirements, raise them on the demo and we will tell you straight whether we can meet them.
Plans are priced per user per month in AED, with no setup fee. Starter covers leads, pipeline and VAT invoicing; Growth adds the WhatsApp inbox, ad lead sync and automation; Enterprise is quoted on team size. Prices exclude 5% VAT, and we confirm the exact figure on the demo.
Want the exact number for your team?
Tell us how many users you have and which modules you need. We will come back with the AED figure and show you the system running.
No credit card · Free data migration · Live in under a week