Everything a UAE sales team needs, in one place
Lead capture, WhatsApp, pipeline, quotes and VAT invoices work from the same customer record. No separate tool for each step, and no spreadsheet in between.
Features
Every ad lead, in one list
Leads from Facebook and Instagram lead forms, Google Ads and TikTok arrive in the CRM on their own, tagged with the campaign they came from. Nobody downloads a CSV on Monday morning, and nobody works a lead that went cold over the weekend.
WhatsApp, shared by the team
In the UAE the customer replies on WhatsApp, not email. Connect your business number once and the whole team works the same inbox, with every chat attached to the lead or customer it belongs to rather than sitting on one rep's phone.
A pipeline you can read
Deals move through stages you define, with the value in AED on every card. Managers see what is stuck and where, without waiting for a Thursday update or asking three people.
Quotes and VAT invoices in AED
Build a quote from your products and services, convert it to a tax invoice when it's accepted, and let the system apply 5% VAT and print your TRN. Credit notes and payments are tracked against the same invoice.
Follow-ups that happen
A visual workflow builder assigns new leads, sends the first message, creates the follow-up task and chases unpaid invoices. The repetitive part of selling runs without someone having to remember it.
Scoring and duplicate checks
Leads are scored so reps start with the ones most likely to buy, and duplicates are flagged when the same person enquires through Instagram on Tuesday and Google on Thursday.
Reports and forecasts
Pipeline, conversion by source, revenue and outstanding invoices on one dashboard, with a forecast built from what is actually in the pipeline rather than from optimism.
Roles, permissions and audit trail
Decide who can see prices, export contacts or delete a deal. Every change is logged, so when a number moves you can see who moved it and when.
The complete lead-to-cash lifecycle
Lead, conversation, quote, invoice and payment all hang off the same customer record, so nothing is typed in twice.
Leads & Pipeline
From first enquiry to won deal, with the source of every lead kept.
- Auto-import from Meta, Google & TikTok ads
- Custom pipeline stages with AED values
- Lead scoring & duplicate detection
- Contacts, companies & custom fields
WhatsApp & Omnichannel Inbox
Customer conversations in one shared inbox instead of on personal phones.
- WhatsApp Business Platform integration
- Chats linked to leads & customers
- Approved message templates
- Email templates & campaigns
Quotes, Invoices & Payments
The paperwork that turns a yes into money in the bank.
- Quotes, estimates & proposals
- Tax invoices with 5% VAT & TRN
- Credit notes & recurring subscriptions
- Payment tracking against invoices
Accounting & VAT Returns
Double-entry books that the sales side already feeds.
- Chart of accounts & journal entries
- Bank accounts & reconciliation
- Expenses, bills & purchase orders
- VAT return preparation
Projects, Tasks & Timesheets
Deliver what you sold and bill for the time it took.
- Projects linked to customers
- Tasks with owners & due dates
- Timesheets for billable work
- Daily reports
Contracts & Service Cases
Agreements and after-sales support against the same customer.
- Contracts with e-signatures
- Service cases & support tickets
- Case status tracking
- Full customer history
Inventory & Assets
Stock and equipment, for businesses that sell physical things.
- Products & stock levels
- Bulk stock operations
- Asset allocation & maintenance
- Logistics & delivery jobs
Automation & Integrations
Connect the CRM to the tools you already use.
- Visual workflow builder
- QuickBooks & Zoho Books sync
- Webhooks & REST API
- AI voice agent integration
Local details, handled for you
AED pricing, 5% VAT, TRN on every invoice, WhatsApp as the default channel. We build for these from the start instead of treating them as settings.
5% VAT & TRN
VAT applied on every quote and invoice, with your TRN printed and sequential invoice numbers, so the document is right the first time.
Priced in AED
Your products, quotes, invoices and pipeline values all in dirhams, with the currency settings in one place rather than per document.
WhatsApp-first
WhatsApp is how UAE customers reply. It sits at the centre of the CRM, not behind a third-party plug-in.
QuickBooks & Zoho Books
Sync with the accounting software UAE finance teams already use, or keep the books in the CRM itself.
Want to see it on your own pipeline?
Half an hour, your leads, no slide deck. We will connect a lead source, answer a WhatsApp message from the shared inbox and turn it into a VAT invoice, then answer whatever you want to ask.
No credit card · Free data migration · Live in under a week